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Extreme Ownership: How U.S. Navy SEALs Lead and Win Kindle Edition
The #1 New York Times bestseller
Sent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails.Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields.
Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment.
A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
- LanguageEnglish
- PublisherSt. Martin's Press
- Publication dateOctober 20, 2015
- File size19.4 MB
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This option includes 2 books.
- On any team, in any organization, all responsibility for success and failure rests with the leader. The leader must own everything in his or her world. There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.Highlighted by 20,078 Kindle readers
- In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.Highlighted by 19,035 Kindle readers
- Leaders must own everything in their world. There is no one else to blame.Highlighted by 18,993 Kindle readers
- The best leaders are not driven by ego or personal agendas. They are simply focused on the mission and how best to accomplish it.Highlighted by 18,705 Kindle readers
- Cover and Move, Simple, Prioritize and Execute, and Decentralized Command.Highlighted by 13,252 Kindle readers
Editorial Reviews
Review
“This is the SEAL Leadership book we have been waiting for. Poignant, powerful, practical. A must read for every leader.” ―Roger Ailes, Chairman and CEO, Fox News Channel and Fox Business Network, and chairman, Fox Television Stations
“Leif and Jocko are the real deal. I’m honored to have served with them. They led SEALs in the fight through the hell that was the Battle of Ramadi. This book shows how they did it.” ―Marcus Luttrell, U.S. Navy SEAL and #1 national bestselling author of Lone Survivor
“The smartest, most revolutionary management approach since Jack Welch's Six Sigma.” ―Don Imus, radio host, Imus in the Morning
“Finally, a leadership book that actually demonstrates how to truly lead. Riveting, engaging, and free from the usual cliché platitudes, this book is strikingly impactful and will dramatically improve leaders of all types.” ―Amy Brandt Schumacher, entrepreneur, executive, and philanthropist
“Extreme Ownership provides huge value for leaders at all levels. An inspiring and page-turning read, the leadership lessons are easy to digest and implement. It provides a powerful SEAL framework for action to lead teams in high-stakes environments. This book made me a better leader and enabled my entire team step up our game!” ―Jared Hamilton, founder and CEO, DrivingSales
"One of the best books on leadership I've ever read and a tremendous war story book as well." ―Marc Andreessen
About the Author
LEIF BABIN served 9 years as a Navy SEAL. He was in combat in Iraq during the Battle of Ramadi, a conflict that resulted in numerous medals for his efforts. After his tours, Babin served as a Navy SEAL instructor before forming Echelon Front with Jocko Willink, a leadership training group that uses the lessons and expertise the pair learned as SEALs to train leaders beyond the military. He is the co-author of the #1 New York Times bestseller Extreme Ownership. Babin lives in New York.
Product details
- ASIN : B00VE4Y0Z2
- Publisher : St. Martin's Press
- Accessibility : Learn more
- Publication date : October 20, 2015
- Language : English
- File size : 19.4 MB
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Enabled
- Word Wise : Enabled
- Print length : 326 pages
- ISBN-13 : 978-1466874961
- Page Flip : Enabled
- Book 1 of 3 : Extreme Ownership Trilogy
- Best Sellers Rank: #1 in Iraq War History (Books)
- #1 in Leadership & Motivation
- #1 in Iraq War Biographies
- Customer Reviews:
About the authors
Leif Babin is a former U.S. Navy SEAL officer, co-author of the #1 New York Times best seller Extreme Ownership: How U.S. Navy SEALs Lead and Win (revised edition published in 2017) and co-author of The Dichotomy of Leadership: Balancing the Challenges of Extreme Ownership to Lead and Win. He is the co-founder of Echelon Front, where he serves as President and Chief Operating Officer, leadership instructor, speaker, and strategic advisor to companies and business leaders across the civilian sector. A graduate of the U.S. Naval Academy, Leif served thirteen years in the U.S. Navy, including nine years in the SEAL Teams. As a platoon commander in SEAL Team Three’s Task Unit Bruiser, he planned and led major combat operations in the Battle of Ramadi alongside the “Ready First” Brigade of the U.S. Army’s 1st Armored Division. Task Unit Bruiser became the most highly-decorated special operations unit of the Iraq War.
Leif returned from combat and became the primary leadership instructor for all officers graduating from the SEAL training pipeline. There, he reshaped leadership training to better prepare SEAL officers for the immense challenges of combat. During his last tour, Leif served as Operations Officer and Executive Officer at a SEAL Team where he again deployed to Iraq with a Special Operations Task Force.
Leif is the recipient of the Silver Star, two Bronze Stars, and a Purple Heart. In 2011, Leif left active duty and co-founded Echelon Front, a premier leadership consulting company that helps others to train, build and lead their own high-performance winning teams. Clients include companies and organizations in a broad array of industries, from Fortune 500 companies to successful start-ups. Leif speaks on leadership, U.S. military strategy, and foreign policy matters. His editorials have been published in the Wall Street Journal and he has appeared frequently on a variety of national television news, radio programs, and podcasts.
Discover more of the author’s books, see similar authors, read book recommendations and more.
Customer reviews
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Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find this leadership book compelling and easy to read, with detailed war stories that effectively connect battlefield lessons to business and life. The book provides guidance on simple leadership skills and can be applied in all areas of life, with one customer noting how it equips readers with battle-tested principles. They appreciate the straightforward approach, with one mentioning how it breaks down concepts into easy-to-understand elements. The audio book quality receives positive feedback, particularly for Jocko's narration, and customers consider it worth the investment.
AI-generated from the text of customer reviews
Customers find the book highly readable, describing it as one of their favorite books of all time, with one customer noting it's easier to read than most leadership books.
"...I found it interesting in this book how some so-called business leaders seem to refuse to accept the “extreme ownership” philosophy and stubbornly..." Read more
"Definitely worth the read and holds a lot of nuggets of information. Very easy to read with real life samples that follow. Highly recommended." Read more
"...Easy read, strong leadership message, easily applicable to every day situations in the business world." Read more
"This is a great Book. It was ordered for our team leadership development. Well written. As for the seller:Excellent service all around...." Read more
Customers praise this leadership book for its guidance on simple skills and life lessons, with one customer noting how it skillfully connects battlefield lessons to business and life.
"...programs, realistic combat techniques, great swimming methods, warrior philosophy or their fantastic leadership principles, I have attempted to read..." Read more
"Definitely worth the read and holds a lot of nuggets of information. Very easy to read with real life samples that follow. Highly recommended." Read more
"...Easy read, strong leadership message, easily applicable to every day situations in the business world." Read more
"This is a great Book. It was ordered for our team leadership development. Well written. As for the seller:Excellent service all around...." Read more
Customers appreciate the book's storytelling, particularly its detailed war stories based on true events, and find the format engaging.
"...I love the way the authors provided examples taken from their actual combat experiences to show the importance of good leadership decisions, and..." Read more
"Very insightful and entertaining book! All of the stories in the book are live missions, but each story relates back to real life problem solving...." Read more
"...Principles are easy to grasp and not abstract. I think it is a perfect book for an onboarding process as well." Read more
"...I'm sure it did. It's just that the stories feel forced and made up so that they can show just how wel Willink and Babin's leadership principles..." Read more
Customers appreciate how the book relates to real-life examples and can be applied in all areas of life, with one customer noting it equips readers with battle-tested principles.
"...but these same rules apply to business success and just living a full and productive life...." Read more
"...This book is a MUST for anyone, anywhere and in any walk in life and at ANY AGE." Read more
"...The principle learned -> Application in business case...." Read more
"...transparently, shares the decision-making with the team, is not shy of others’ opinions...." Read more
Customers appreciate the book's emphasis on extreme ownership, with multiple reviews highlighting the importance of taking ultimate responsibility for decisions and enabling others to do the same.
"...The book presents a powerful framework for embracing 100% ownership and accountability for the actions of your team, whether they result in success..." Read more
"...Good leadership is about taking extreme ownership. Ownership is taking responsibility and accountability for your people and the situation...." Read more
"...The most important tenet - the eponymous Extreme Ownership - means taking responsibility for everything, including abject failure...." Read more
"...The book is built around the core principle of "extreme ownership," where leaders take full responsibility for everything in their sphere of..." Read more
Customers find the book easy to follow, as it breaks down concepts into simple elements that are immediately executable and can be applied right away.
"...Concise manner of recalling actual events ,applying it to a set principle, then giving a real world business example...." Read more
"...picture which enables others to take ownership and swiftly act on what is immediate...." Read more
"...the ideas / principals that the authors lay out can be applied QUICKLY to anyone current job, from a top level executive to a dishwasher...." Read more
"...the fundamentals, and only investing in those things which are both doable and directly related to mission accomplishment...." Read more
Customers find the book to be worth the investment, with several noting it's worth getting for anyone and the audio version being particularly valuable.
"I love this book well worth the money. Talks about all the important steps of a good leader. Highly recommend...." Read more
"...near, trust is paramount to remain flexible, adaptable, and efficient...." Read more
"...In either case - worth your time.......and therefore heartily recommended." Read more
"...It is totally okay to just buy this book, read it, then do absolutely nothing with the information while at work...." Read more
Customers praise the audio book quality, particularly noting that Jocko's narration makes it priceless.
"...Be better off. A must read in physical or audio versions." Read more
"...None Additional Considerations: Jocko has a great podcast he puts out weekly. Leif has been featured as a guest as well...." Read more
"...Fortunately, one of the authors, Jocko Willink, has an amazing Podcast series at [...] which delves deeper into many themes covered in Extreme..." Read more
"...The Audible edition is equally awesome given the authors are also the narrators...." Read more
Reviews with images

War stories with lessons for business leaders
Top reviews from the United States
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- Reviewed in the United States on August 6, 2023
5.0 out of 5 stars An absolutely fantastic book on U.S. Navy SEAL leadership principles. I loved it.
Even though I am well into my senior years my voracious reading passion is as strong as ever, especially if it has anything to do with the U.S. Navy SEALS. Whether it is their superior fitness programs, realistic combat techniques, great swimming methods, warrior philosophy or their fantastic leadership principles, I have attempted to read everything I could find about these Special Forces Warriors. This is why when I saw this fantastic 322-page hardcover edition of (Extreme Ownership: How the U.S. Navy SEALS lead and win by Jocko Willink and Leif Babin) on Amazon I had to purchase it.
This is the kind of leadership book that once you begin to read it; it is difficult to put down. This book explains how the SEAL leadership training principles apply not just to combat situations, but these same rules apply to business success and just living a full and productive life.
The basic philosophical principle is simple really, but like everything in life, “the devil is in the details.” “Extreme ownership” as the combat experienced authors define it, is not making excuses and blaming mistakes made on everyone else, but taking full and complete responsibility when they are the assigned to lead their men and women.
I found it interesting in this book how some so-called business leaders seem to refuse to accept the “extreme ownership” philosophy and stubbornly kept blaming everything and everyone else. In my experience, as both a regular Navy veteran, and a retired law enforcement officer, good leaders lead from the front and take full responsibility for their decisions.
I love the way the authors provided examples taken from their actual combat experiences to show the importance of good leadership decisions, and they show how these very principles apply to business problems. The three parts in this excellent book covers the following: “Winning the war within, laws of combat, and sustaining victory.” There are also several very interesting color and black and white photographs included in this volume.
If you are willing to face reality when it comes to taking complete responsibility in your leadership role this is a book that should be your reference source. I have read numerous other books on leadership principles, and this is one of the best ones I have read in decades.
If you are blessed (or some might say cursed) with the responsibility of leading people, this book should be in your personal library as a reference and inspiring source.
Rating: 5 Stars. Joseph J. Truncale (Author: Tactical Principles of the most effective Combative Systems).
- Reviewed in the United States on May 11, 2025Definitely worth the read and holds a lot of nuggets of information. Very easy to read with real life samples that follow. Highly recommended.
- Reviewed in the United States on May 3, 2025Author does a great job of utilizing military situations to convey a strong leadership message.
Easy read, strong leadership message, easily applicable to every day situations in the business world.
- Reviewed in the United States on April 18, 2025This is a great Book. It was ordered for our team leadership development. Well written. As for the seller:Excellent service all around. Quickly delivered. The books were new and arrived as described.
- Reviewed in the United States on December 29, 2023The CEO and COO of my company highly recommended this book. As a combat veteran (with the scars to prove it) and someone in business now, I looked forward to reading the book.
The authors, Jocko Willink and Leif Babin, served as Navy Seals in some of the toughest fighting the US military has seen in many years, the fight for Al Anbar in Iraq.
First, Jocko and Leif are real heroes, and their actions both during and post combat are to be lauded.
The format of the book is that each substantive section has a relatively lengthy war-story as a set-up, and then, a pithy lesson, and then, how one might apply the lesson in the business world.
The central theme in the book is that leadership as exemplified by extreme ownership wins all in combat and in business.
The specific lessons are: (in my own translation) extreme ownership, no bad teams - only bad leaders, believe, keep egos in check, support one another, keep things simple, work on the most important things, power down to subordinates, plan, managing up is as important as managing down, be brave in the face of uncertainty, and be disciplined.
Sheeeewwww! That is a lot to take in. There are so many different lessons, and they are often at odds, Jocko and Leif say that you have to balance things. It is kind of like saying, "don't be too hot or too cold." Well, yes, with advice like that, you can never be wrong, but often you are of limited use.
All of the proffered concepts have the potential to be useful, some of them are "truer" than others.
The combat stories were the best part, and I'm pretty sure that this was the main reason for the phenomenal sales of the book.
Why not five stars? Some of the lessons have limited applicability in real-world business (even in the world of combat based on person leadership experience - I commanded an Army division and served as a battalion, brigade, and echelons above division commander in combat and know something about how this all works).
Say this together with me, "Seal teams do not necessarily represent my business." Say it again, Seal teams do not necessarily represent my business.
Which lessons from the book almost always apply? They are: keep egos in check, work on the most important things, plan, support one another, and be disciplined. Those work nearly all the time. Which work much of the time? They are: believe, be brave in the face of uncertainty, and extreme ownership. The rest fall into a more limited use category - in other words, they might be useful, but you have to carefully evaluate your own situation before applying blindly.
Military lessons are tricky. Jocko and Leif are not alone in overapplication. Simon Simak wrote a book that is also widely lauded called "Leaders Eat Last." In the book, Simon says, "leaders might go hungry, but they won't." The lesson is that good leaders have the loyalty of their subordinates, and they will sacrifice their own food to feed the leaders. It is a noble sentiment, but often as a good leader you do go hungry because your personnel know and believe that you would rather they eat than for them to go hungry on your behalf. Sorry, Simon, you know I love you, but you got the lesson almost right, but not quite.
In "Extreme Ownership," the better lesson would be the Albert Einstein quote, "make things as simple as you can, but not simpler." As leaders, I have seen many organizations flounder because the leadership tried to reduce a very complex situation into something simple for ease of understanding. Certainly, the situation in Iraq in 2003-05 fell into this category. The reality was that there was a very complex society with a greatly interdependent economy that the Bath Party held together with charisma and complicated machinations. The dumb downed version was "Saddam was bad. Saddam was a Bathist. All Bathists are bad. Throw all the Bathists out, which led to over a dozen years fighting an insurgency - that never had to be.
Another modified lesson is "delegate what you can, not what you want to." I have seen many a business leader put faith in subordinates to undertake complex tasks that the subordinates honestly thought that they could do, but they did not know what they did not know, and the leader blindly trusted them. This hard lesson is especially true today when ten minutes on YouTube makes every new employee think that they can do the most demanding and complex task the way that the expert did in that cool video. Leaders need to be discerning and excel in mentoring and be able to say things like, "how about if we work together on it." Do this complex project in chunks, and I will help with quality assurance and some guidance and training. Then, follow-up in a supportive, kind way. Everyone wins.
Perhaps the most egregiously overapplied lesson from the book is that "there are no bad teams, there are only bad leaders." In both business and in combat, I found that nearly every organization has personnel who are simply unsuited to doing some of the hard jobs required. By the by, at least at the beginning of the war, this was nearly independent of rank. Some of my most senior officers and enlisted personnel were the most incompetent and (really) cowardly. If you want your organizations to succeed then sometimes these personnel must be either removed or at least neutralized.
A final caveat, in truly elite, business organizations, one huge mistake that I have seen leaders make is that they try very hard to make their very bright subordinates feel special by repeatedly praising them and telling them they are the best in the world. Pride cometh before a fall. The lesson to keep the egos in check means all the egos, not just the leaders. Military personnel in general and our special forces folks in specific go through a period where they get the stuffing knocked out of their egos. Those periods are called boot camp and qualifying courses. There is not an equivalent in the civil, business world in today's environment, but there should be. We used to start workers at all levels off in a probationary status whether that was the mail room, the copy room, receiving, or some other, vital, but ultimately hard to get wrong job, and then, once they showed that they could keep their ego in check, they were allowed to progress up the chain. There is great wisdom in that.
Why would these very bright and very motivated leaders, Jocko and Leif, have gotten some of this wrong? Well, look at the units they served in. They were with Seal teams. Guess what? That's right, seal teams are not really good representatives of organizations in general.
There is much good in this book, and I recommend it, but read it for the story value, and then, be more than a bit reticent about blindly applying the lessons to your own organizations.
4.0 out of 5 starsThe CEO and COO of my company highly recommended this book. As a combat veteran (with the scars to prove it) and someone in business now, I looked forward to reading the book.War stories with lessons for business leaders
Reviewed in the United States on December 29, 2023
The authors, Jocko Willink and Leif Babin, served as Navy Seals in some of the toughest fighting the US military has seen in many years, the fight for Al Anbar in Iraq.
First, Jocko and Leif are real heroes, and their actions both during and post combat are to be lauded.
The format of the book is that each substantive section has a relatively lengthy war-story as a set-up, and then, a pithy lesson, and then, how one might apply the lesson in the business world.
The central theme in the book is that leadership as exemplified by extreme ownership wins all in combat and in business.
The specific lessons are: (in my own translation) extreme ownership, no bad teams - only bad leaders, believe, keep egos in check, support one another, keep things simple, work on the most important things, power down to subordinates, plan, managing up is as important as managing down, be brave in the face of uncertainty, and be disciplined.
Sheeeewwww! That is a lot to take in. There are so many different lessons, and they are often at odds, Jocko and Leif say that you have to balance things. It is kind of like saying, "don't be too hot or too cold." Well, yes, with advice like that, you can never be wrong, but often you are of limited use.
All of the proffered concepts have the potential to be useful, some of them are "truer" than others.
The combat stories were the best part, and I'm pretty sure that this was the main reason for the phenomenal sales of the book.
Why not five stars? Some of the lessons have limited applicability in real-world business (even in the world of combat based on person leadership experience - I commanded an Army division and served as a battalion, brigade, and echelons above division commander in combat and know something about how this all works).
Say this together with me, "Seal teams do not necessarily represent my business." Say it again, Seal teams do not necessarily represent my business.
Which lessons from the book almost always apply? They are: keep egos in check, work on the most important things, plan, support one another, and be disciplined. Those work nearly all the time. Which work much of the time? They are: believe, be brave in the face of uncertainty, and extreme ownership. The rest fall into a more limited use category - in other words, they might be useful, but you have to carefully evaluate your own situation before applying blindly.
Military lessons are tricky. Jocko and Leif are not alone in overapplication. Simon Simak wrote a book that is also widely lauded called "Leaders Eat Last." In the book, Simon says, "leaders might go hungry, but they won't." The lesson is that good leaders have the loyalty of their subordinates, and they will sacrifice their own food to feed the leaders. It is a noble sentiment, but often as a good leader you do go hungry because your personnel know and believe that you would rather they eat than for them to go hungry on your behalf. Sorry, Simon, you know I love you, but you got the lesson almost right, but not quite.
In "Extreme Ownership," the better lesson would be the Albert Einstein quote, "make things as simple as you can, but not simpler." As leaders, I have seen many organizations flounder because the leadership tried to reduce a very complex situation into something simple for ease of understanding. Certainly, the situation in Iraq in 2003-05 fell into this category. The reality was that there was a very complex society with a greatly interdependent economy that the Bath Party held together with charisma and complicated machinations. The dumb downed version was "Saddam was bad. Saddam was a Bathist. All Bathists are bad. Throw all the Bathists out, which led to over a dozen years fighting an insurgency - that never had to be.
Another modified lesson is "delegate what you can, not what you want to." I have seen many a business leader put faith in subordinates to undertake complex tasks that the subordinates honestly thought that they could do, but they did not know what they did not know, and the leader blindly trusted them. This hard lesson is especially true today when ten minutes on YouTube makes every new employee think that they can do the most demanding and complex task the way that the expert did in that cool video. Leaders need to be discerning and excel in mentoring and be able to say things like, "how about if we work together on it." Do this complex project in chunks, and I will help with quality assurance and some guidance and training. Then, follow-up in a supportive, kind way. Everyone wins.
Perhaps the most egregiously overapplied lesson from the book is that "there are no bad teams, there are only bad leaders." In both business and in combat, I found that nearly every organization has personnel who are simply unsuited to doing some of the hard jobs required. By the by, at least at the beginning of the war, this was nearly independent of rank. Some of my most senior officers and enlisted personnel were the most incompetent and (really) cowardly. If you want your organizations to succeed then sometimes these personnel must be either removed or at least neutralized.
A final caveat, in truly elite, business organizations, one huge mistake that I have seen leaders make is that they try very hard to make their very bright subordinates feel special by repeatedly praising them and telling them they are the best in the world. Pride cometh before a fall. The lesson to keep the egos in check means all the egos, not just the leaders. Military personnel in general and our special forces folks in specific go through a period where they get the stuffing knocked out of their egos. Those periods are called boot camp and qualifying courses. There is not an equivalent in the civil, business world in today's environment, but there should be. We used to start workers at all levels off in a probationary status whether that was the mail room, the copy room, receiving, or some other, vital, but ultimately hard to get wrong job, and then, once they showed that they could keep their ego in check, they were allowed to progress up the chain. There is great wisdom in that.
Why would these very bright and very motivated leaders, Jocko and Leif, have gotten some of this wrong? Well, look at the units they served in. They were with Seal teams. Guess what? That's right, seal teams are not really good representatives of organizations in general.
There is much good in this book, and I recommend it, but read it for the story value, and then, be more than a bit reticent about blindly applying the lessons to your own organizations.
Images in this review
Top reviews from other countries
- PlaceholderReviewed in India on May 5, 2025
5.0 out of 5 stars Good book to read
Great lessons and points to learn for better growth, its really some of very insightful information and we should follow
- Jon MartzReviewed in Mexico on July 18, 2019
5.0 out of 5 stars Valuable leadership lessons and easy to read
This is the first review I write for a book, usually because I don’t feel incentivized to write a review but this book is so good that I felt motivated write a review.
I heard about this book because Tim Ferris talks about Jocko in Titans and it called my attention the personality and the ideas that Jocko shared.
Through a series of war stories, Jocko explains and shares the leadership values applied by the SEALs in different situations. Being the most important the extreme ownership which is being responsible for everything in your world.
At the end of every chapter there is a small business case to apply the value of the chapter.
It’s well written and super easy to read. Definitely 5 stars
Jon MartzValuable leadership lessons and easy to read
Reviewed in Mexico on July 18, 2019
I heard about this book because Tim Ferris talks about Jocko in Titans and it called my attention the personality and the ideas that Jocko shared.
Through a series of war stories, Jocko explains and shares the leadership values applied by the SEALs in different situations. Being the most important the extreme ownership which is being responsible for everything in your world.
At the end of every chapter there is a small business case to apply the value of the chapter.
It’s well written and super easy to read. Definitely 5 stars
Images in this review
- JoaquinReviewed in the United Kingdom on April 3, 2017
5.0 out of 5 stars Fascinating, engaging & practical
Note:
Although this book is written by two former U.S. Navy seals, it is not a war memoir. Rather, it is a how-to-lead manifesto, which draws on the lessons from the authors' experiences in combat situations and shows their applicability in non-military scenarios.
Review:
The structure of this book, whereby each chapter is divided into three parts (battlefield scenario; principle; applicability) allows the authors to convey their ideas clearly and effectively. The message in each chapter is simple, yet crucial for any individual, team, or organisation that wishes to optimise their performance through a set of principles that are applicable to leadership at all levels - from the most senior down to the most junior.
Not only is it well written, succinct and engaging, but more importantly, the lessons conveyed throughout the book are of tremendous value to anyone with open ears. Having come across one of the co-authors on TED and Youtube, I had already familiarised myself with some of the book's central tenets before buying it. I can attest that whenever I have implemented the concept of extreme ownership, I have seen dramatic improvements across the board - both in my personal and professional life.
What I like:
The authors do a superb job of coming across as relatable, managing to steer away from a "back in my day" tone, which would have been tempting for someone like me, had I seen and done as much they have. The tone is always humble, as they are open about their own failures in leadership, and how it was those failures that taught them the toughest lessons. At times, the book reads like advice from a caring brother, rather than an overbearing uncle, and that makes it eminently more readable and enjoyable for a wider readership. This point may seem redundant to anyone already familiar with the authors - both of whom always carry themselves with utmost humility despite their wealth of experience - but I thought it worth pointing out in case anyone new to them is wondering about the tone of the book.
How it's helped me:
Although the "application to business" section in each chapter would seem to indicate that the book is primarily pitched to the business world, I have found equal - if not superior - use of its principles in my own personal life. It has forced me to honestly confront many of my own entrenched attitudes, and to reasses failures I had previously blamed on other people as my own. As a former assistant manager at a school that closed down on my watch, I know all too well the potential consequences of poor leadership, and of failing to adopt and implement the principle of extreme ownership. This book has helped me shine a light on those mistakes, and encouraged me to work towards avoiding the shortsightedness and blame-shifting that led to those past failures.
Conclusion:
I wholeheartedly recommend this book to anyone who is thinking of buying it - either for yourself or as a gift. I wish I'd read it ten years ago, as it would have saved me a lot of headaches. Its message is empowering, and serves as a tool for anyone ready to take ownership of his of her own shortcomings and demand higher standards of oneself. I would even go as far as saying that any organisation - be it governmental, sporting, entrepreneurial or otherwise - that implements the principles of this book would surely see marked improvements in all but the most exceptional cases.
As a side note:
I would like to say that this book has completely changed my view of the US military. Having grown up during the height of the disenchantment with the Iraq war, I became used to negative reports of misconduct by US troops in the media and accepted a general view of them as a self-appointed, shoot-from-the-hip Wild West cowboy force.
Although it may not have been the authors' intended goal, this book has shown me how deeply wrong that view was. The professionalism, bravery and sacrifice (not to mention the painstaking commitment to minimising Iraqi army and civilian casualties, and to complying with ethical rules of engagement at risk of endangering their own lives) the troops displayed is second to none, and deserves far more coverage and recognition than the media has provided.
This is not a comment on the Iraq war debate at large, but an honest assessment of the way the troops who risked their lives for their Iraqi brothers and sisters conducted themselves. I now know of situations where American troops led operations in which they threw themselves at enemy fire just to save the very Iraqi forces who had often desserted them and shot at their American brothers. Furthermore, though this commitment to the safety of Iraqis was carried out at the individual level, its implementation was institutional - saying as much of the individual troops as it does of the military as a whole. This, rather than the message that the authors wished to impart, was perhaps the most valuable lesson I drew from this book; and for that alone, I recommend it to anyone who may hold an unfair view of the US military, just as I once did.
I hope this is one small step towards correcting for the disservice we have done these soldiers by failing to recognise the sacrifices they made to protect the people who now live under the constant terror of the black flag of ISIS. For all their efforts, and as a non-American, I wish to sincerely thank the authors. We are forever in your debt.
JoaquinFascinating, engaging & practical
Reviewed in the United Kingdom on April 3, 2017
Although this book is written by two former U.S. Navy seals, it is not a war memoir. Rather, it is a how-to-lead manifesto, which draws on the lessons from the authors' experiences in combat situations and shows their applicability in non-military scenarios.
Review:
The structure of this book, whereby each chapter is divided into three parts (battlefield scenario; principle; applicability) allows the authors to convey their ideas clearly and effectively. The message in each chapter is simple, yet crucial for any individual, team, or organisation that wishes to optimise their performance through a set of principles that are applicable to leadership at all levels - from the most senior down to the most junior.
Not only is it well written, succinct and engaging, but more importantly, the lessons conveyed throughout the book are of tremendous value to anyone with open ears. Having come across one of the co-authors on TED and Youtube, I had already familiarised myself with some of the book's central tenets before buying it. I can attest that whenever I have implemented the concept of extreme ownership, I have seen dramatic improvements across the board - both in my personal and professional life.
What I like:
The authors do a superb job of coming across as relatable, managing to steer away from a "back in my day" tone, which would have been tempting for someone like me, had I seen and done as much they have. The tone is always humble, as they are open about their own failures in leadership, and how it was those failures that taught them the toughest lessons. At times, the book reads like advice from a caring brother, rather than an overbearing uncle, and that makes it eminently more readable and enjoyable for a wider readership. This point may seem redundant to anyone already familiar with the authors - both of whom always carry themselves with utmost humility despite their wealth of experience - but I thought it worth pointing out in case anyone new to them is wondering about the tone of the book.
How it's helped me:
Although the "application to business" section in each chapter would seem to indicate that the book is primarily pitched to the business world, I have found equal - if not superior - use of its principles in my own personal life. It has forced me to honestly confront many of my own entrenched attitudes, and to reasses failures I had previously blamed on other people as my own. As a former assistant manager at a school that closed down on my watch, I know all too well the potential consequences of poor leadership, and of failing to adopt and implement the principle of extreme ownership. This book has helped me shine a light on those mistakes, and encouraged me to work towards avoiding the shortsightedness and blame-shifting that led to those past failures.
Conclusion:
I wholeheartedly recommend this book to anyone who is thinking of buying it - either for yourself or as a gift. I wish I'd read it ten years ago, as it would have saved me a lot of headaches. Its message is empowering, and serves as a tool for anyone ready to take ownership of his of her own shortcomings and demand higher standards of oneself. I would even go as far as saying that any organisation - be it governmental, sporting, entrepreneurial or otherwise - that implements the principles of this book would surely see marked improvements in all but the most exceptional cases.
As a side note:
I would like to say that this book has completely changed my view of the US military. Having grown up during the height of the disenchantment with the Iraq war, I became used to negative reports of misconduct by US troops in the media and accepted a general view of them as a self-appointed, shoot-from-the-hip Wild West cowboy force.
Although it may not have been the authors' intended goal, this book has shown me how deeply wrong that view was. The professionalism, bravery and sacrifice (not to mention the painstaking commitment to minimising Iraqi army and civilian casualties, and to complying with ethical rules of engagement at risk of endangering their own lives) the troops displayed is second to none, and deserves far more coverage and recognition than the media has provided.
This is not a comment on the Iraq war debate at large, but an honest assessment of the way the troops who risked their lives for their Iraqi brothers and sisters conducted themselves. I now know of situations where American troops led operations in which they threw themselves at enemy fire just to save the very Iraqi forces who had often desserted them and shot at their American brothers. Furthermore, though this commitment to the safety of Iraqis was carried out at the individual level, its implementation was institutional - saying as much of the individual troops as it does of the military as a whole. This, rather than the message that the authors wished to impart, was perhaps the most valuable lesson I drew from this book; and for that alone, I recommend it to anyone who may hold an unfair view of the US military, just as I once did.
I hope this is one small step towards correcting for the disservice we have done these soldiers by failing to recognise the sacrifices they made to protect the people who now live under the constant terror of the black flag of ISIS. For all their efforts, and as a non-American, I wish to sincerely thank the authors. We are forever in your debt.
Images in this review
- Amazon CustomerReviewed in the Netherlands on March 23, 2017
5.0 out of 5 stars Excellent practical guide to leadership
I found this book an excellent read. Gives very logical and hands-on guidance on key leadership principles that enable you as a leader to improve your organisation. The examples from the Seals makes it very real and will help to get credibility when explaining the principles to team members.
- FelipeReviewed in Brazil on February 18, 2019
5.0 out of 5 stars My notes
The best leaders are not driven by ego or personal agendas. They are simply focused on the mission and how best to accomplish it.
We hope to dispel the myth that military leadership is easy because subordinates robotically and blindly follow orders. On the contrary, U.S. military personnel are smart, creative, freethinking individuals—human beings. They must literally risk life and limb to accomplish the mission. For this reason, they must believe in the cause for which they are fighting. They must believe in the plan they are asked to execute, and most important, they must believe in and trust the leader they are asked to follow. This is especially true in the SEAL Teams, where innovation and input from everyone (including the most junior personnel) are encouraged.
The book derives its title from the underlying principle—the mind-set—that provides the foundation for all the rest: Extreme Ownership. Leaders must own everything in their world. There is no one else to blame.
If an individual on the team is not performing at the level required for the team to succeed, the leader must train and mentor that underperformer.
Extreme Ownership requires leaders to look at an organization’s problems through the objective lens of reality, without emotional attachments to agendas or plans. It mandates that a leader set ego aside, accept responsibility for failures, attack weaknesses, and consistently work to build a better and more effective team.
With Extreme Ownership, junior leaders take charge of their smaller teams and their piece of the mission. Efficiency and effectiveness increase exponentially and a high-performance, winning team is the result.
“You can’t make people listen to you. You can’t make them execute. That might be a temporary solution for a simple task. But to implement real change, to drive people to accomplish something truly complex or difficult or dangerous—you can’t make people do those things. You have to lead them.”
“That might be one of the issues: in your mind you are doing everything right. So when things go wrong, instead of looking at yourself, you blame others. But no one is infallible. With Extreme Ownership, you must remove individual ego and personal agenda. It’s all about the mission. How can you best get your team to most effectively execute the plan in order to accomplish the mission?” I continued. “That is the question you have to ask yourself. That is what Extreme Ownership is all about.”
there are no bad teams, only bad leaders.
How is it possible that switching a single individual—only the leader—had completely turned around the performance of an entire group? The answer: leadership is the single greatest factor in any team’s performance. Whether a team succeeds or fails is all up to the leader. The leader’s attitude sets the tone for the entire team. The leader drives performance—or doesn’t. And this applies not just to the most senior leader of an overall team, but to the junior leaders of teams within the team.
“There are no bad units, only bad officers.”3 This captures the essence of what Extreme Ownership is all about. This is a difficult and humbling concept for any leader to accept. But it is an essential mind-set to building a high-performance, winning team.
When leaders who epitomize Extreme Ownership drive their teams to achieve a higher standard of performance, they must recognize that when it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate. When setting expectations, no matter what has been said or written, if substandard performance is accepted and no one is held accountable—if there are no consequences—that poor performance becomes the new standard. Therefore, leaders must enforce standards. Consequences for failing need not be immediately severe, but leaders must ensure that tasks are repeated until the higher expected standard is achieved. Leaders must push the standards in a way that encourages and enables the team to utilize Extreme Ownership.
Leaders should never be satisfied. They must always strive to improve, and they must build that mind-set into the team. They must face the facts through a realistic, brutally honest assessment of themselves and their team’s performance. Identifying weaknesses, good leaders seek to strengthen them and come up with a plan to overcome challenges. The best teams anywhere, like the SEAL Teams, are constantly looking to improve, add capability, and push the standards higher. It starts with the individual and spreads to each of the team members until this becomes the culture, the new standard.
Every leader must be able to detach from the immediate tactical mission and understand how it fits into strategic goals. When leaders receive an order that they themselves question and do not understand, they must ask the question: why? Why are we being asked to do this? Those leaders must take a step back, deconstruct the situation, analyze the strategic picture, and then come to a conclusion.
A common misperception among military leaders or corporate senior executives, this was an example of a boss who didn’t fully comprehend the weight of her position. In her mind, she was fairly laid back, open to questions, comments, and suggestions from people. She talked about maintaining an “open-door policy.” But in the minds of her sales managers, she was still The Boss: experienced, smart, and most important, powerful. That position demanded a high level of reverence—so high, in fact, that for an employee to question her ideas seemed disrespectful. None of them were comfortable questioning her, even though none of the midlevel managers actually worried about losing their jobs because they asked a question. But they were certainly worried about looking bad in front of The Boss.
That is what Extreme Ownership is all about. If you don’t understand or believe in the decisions coming down from your leadership, it is up to you to ask questions until you understand how and why those decisions are being made. Not knowing the why prohibits you from believing in the mission. When you are in a leadership position, that is a recipe for failure, and it is unacceptable. As a leader, you must believe.”
“But the boss should have explained this to us, right?” one manager asked. “Absolutely. I explained that to her, and, sure enough, she came down here and did just that. But she’s not a mind reader. The CEO can’t predict what you won’t get or understand. She’s not perfect; none of us are. Things are going to slip through the cracks from time to time. It happens.
Leadership isn’t one person leading a team. It is a group of leaders working together, up and down the chain of command, to lead. If you are on your own, I don’t care how good you are, you won’t be able to handle it.”
While the SEAL platoon commander quickly put his ego in check, unfortunately, there were other egos getting in the way.
Ego clouds and disrupts everything: the planning process, the ability to take good advice, and the ability to accept constructive criticism. It can even stifle someone’s sense of self-preservation. Often, the most difficult ego to deal with is your own. Everyone has an ego. Ego drives the most successful people in life—in the SEAL Teams, in the military, in the business world. They want to win, to be the best. That is good. But when ego clouds our judgment and prevents us from seeing the world as it is, then ego becomes destructive. When personal agendas become more important than the team and the overarching mission’s success, performance suffers and failure ensues.
Implementing Extreme Ownership requires checking your ego and operating with a high degree of humility. Admitting mistakes, taking ownership, and developing a plan to overcome challenges are integral to any successful team. Ego can prevent a leader from conducting an honest, realistic assessment of his or her own performance and the performance of the team.
On the battlefield, countless problems compound in a snowball effect, every challenge complex in its own right, each demanding attention. But a leader must remain calm and make the best decisions possible. To do this, SEAL combat leaders utilize Prioritize and Execute. We verbalize this principle with this direction: “Relax, look around, make a call.”
“With so much going on in the chaos and mayhem, they would try to take on too many tasks at once. It never worked. I taught them to Prioritize and Execute. Prioritize your problems and take care of them one at a time, the highest priority first. Don’t try to do everything at once or you won’t be successful.” I explained how a leader who tries to take on too many problems simultaneously will likely fail at them all.
The plan must mitigate identified risks where possible. SEALs are known for taking significant risk, but in reality SEALs calculate risk very carefully. A good plan must enable the highest chance of mission success while mitigating as much risk as possible. There are some risks that simply cannot be mitigated, and leaders must instead focus on those risks that actually can be controlled.
The best teams employ constant analysis of their tactics and measure their effectiveness so that they can adapt their methods and implement lessons learned for future missions. Often business teams claim there isn’t time for such analysis. But one must make time. The best SEAL units, after each combat operation, conduct what we called a “post-operational debrief.” No matter how exhausted from an operation or how busy planning for the next mission, time is made for this debrief because lives and future mission success depend on it.
Looking back, one of the greatest lessons learned for me was that I could have done a far better job of leading down the chain of command. I should have given greater ownership of plans to the troops—especially those who were negative and weren’t fully committed to the mission. I should have taken the time to better understand how what we were doing contributed to the strategic mission.
“We can’t expect them to be mind readers,” Jocko said. “The only way they are going to get this information is from what we pass to them, the reports we write and the phone calls we make. And we obviously aren’t doing a good enough job if they still have major questions.”
Jocko had always encouraged us to be aggressive in decision-making. But part of being decisive was knowing and understanding that some decisions, while immediately impactful, can be quickly reversed or altered; other decisions, like shooting another human being, cannot be undone.
In the uncertainty and chaos of the battlefield, despite the pressure to take the shot, I had to act decisively, in this case holding back my lead sniper from taking a shot on a target because we didn’t have clear, positive identification. It was one of any number of combat examples from our time in Ramadi that demonstrated how critical it was for leadership to be decisive amid uncertainty.
As with many of the dichotomies of leadership, a person’s biggest strength can be his greatest weakness when he doesn’t know how to balance it.
A leader’s best quality might be her aggressiveness, but if she goes too far she becomes reckless. A leader’s best quality might be his confidence, but when he becomes overconfident he doesn’t listen to others.
A leader’s best quality might be her aggressiveness, but if she goes too far she becomes reckless. A leader’s best quality might be his confidence, but when he becomes overconfident he doesn’t listen to others. In this case, Andy was a very loyal leader. He knew his people well and took care of his leaders and employees. But here, his loyalty to Mike was jeopardizing the financial stability of the entire company. His loyalty was out of equilibrium. But beyond the company’s balance sheet, Andy’s other leaders throughout the company saw what was happening, and it slowly undermined Andy’s leadership as their CEO.